Billions of football fans share their excitement!
Weeks after Sony's release of “One Stadium Live”, a brand new digital platform tailor-made for the 2014 FIFA World Cup in Brazil, FIFA is also introducing its own social media hub, in order to keep all football fans around the world connected.
Source: fifa.com
The 20th FIFA World Cup begins on June 12th, and FIFA has now added a new feature to its official website called "Global Stadium", where smartphone-wielding football fans will have access to real-time content of each of the 64 matches, while they will also be able to communicate with other fans, players and coaches around the globe.
Source: fifa.com
Through 'Global Stadium', fans and football supporters will have the chance to win the official kick-off ball of the match they follow, and vote for their 'Man of the Match', honouring the best-performing player (or players) of the game.
Source: facebook.com
Walter De Gregorio, FIFA Director of Communications & Public Affairs, explained: “We aim to provide an all-round digital companion so that billions of fans can join in and share their excitement. Only the World Cup and digital can create this worldwide conversation.”
10 DAYS TO GO: Today's #WorldCup countdown looks at the tussle between Europe & South America- http://t.co/IK2ZraV2Tl pic.twitter.com/IzMbtp5Jyj
— FIFAWorldCup (@FIFAWorldCup) June 2, 2014
It seems that football fans around the world who wish to follow the World Cup will have no shortage of digital platforms to communicate; and previous experiences of real-time communication during global sports events, like the London Olympics 2012 or the latest Super Bowl, guarantee that every social-minded small business or major corporation will not spare the chance to take part in this chatter!
Stay tuned!
http://www.socialmediafrontiers.com/2014/06/fifa-invites-everyone-to-its-global.html#.U49WJyhZj8Q
Stay tuned!
http://www.socialmediafrontiers.com/2014/06/fifa-invites-everyone-to-its-global.html#.U49WJyhZj8Q
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